Customer success manager: What is your role and why is it so important?
You've heard of a Customer Success Manager, right? Employees in this role meet the demands of a company's most important asset: its customers. Customer Success team members are on the front line of ensuring that customers continue to use your company's products or services […]
The meaning of Customer Service vs. Customer Success vs. Customer Care vs. Customer Experience
Customer Service vs. Customer Success vs. Customer Care vs. Customer Experience: we're suddenly immersed in a sea of terms related to how we deal with our customers. If you're confused about what each one means, rest assured, you're not alone. These terms, being relatively new, can cause some confusion. […]
Customer Success: What is it and why adopt this strategy?
Customer experience, relationships, and good interactions are increasingly discussed topics in the business world. If you care about any of these, you've probably heard of Customer Success, right? Customer Success is a very important area within a company, after all, it's responsible for ensuring that interactions between […]
What is Customer Success: Deliver Results with Loyalty
For a long time, companies believed that to sell more, they simply had to hire more salespeople and keep them motivated. Well, that worked for a while, but today, customer success is the biggest emerging growth opportunity in business. Studies show that it costs 5 to 25 times more to acquire a new customer, […]
