What is Customer Success: Deliver Results with Loyalty
For a long time, companies believed that to sell more, they simply had to hire more salespeople and keep them motivated. Well, that worked for a while, but today, customer success is the biggest emerging growth opportunity in business. Studies show that it costs 5 to 25 times more to acquire a new customer, […]
Customer Effort Score (CES): What it is, and how to measure customer effort
As a customer service leader, you strive to make your customers' lives easier, right? In this article, learn about the Customer Effort Score metric to understand how customer effort impacts revenue and loyalty. But taking a step back, it's a fact that most customer service professionals are familiar with both […]
CSAT (Customer Satisfaction Score): What it is, how to calculate and apply it
Customer satisfaction is one of the most important factors for the success of any business. Companies that meet their customers' expectations are more likely to retain their loyalty and recommend their products or services to others. And one of the most effective ways to measure customer satisfaction is […]
Practical Guide: Customer Experience Metrics
When it comes to customer experience metrics, many details must be considered. Knowing the advantages and disadvantages of each metric is essential to implementing a good customer-centric strategy, isn't it? According to a study by Lee Resources, for every dissatisfied customer who complains, 26 remain silent. So if you […]
