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Complete Guide: How to Improve Your Google Reviews and Attract More Customers

Google Reviews

Google reviews are one of the most important pillars for the success of any business in the digital age. They not only influence the perception of new customers but also directly impact your establishment's local ranking in search results. However, to reap all the benefits this feature can offer, it's important to […]

How to set up your fan page to deliver the best customer experience

Did you know you can customize your fan page and ensure your visitors have a better experience with your brand? No? Then you can't miss this post. After ensuring that key information about your company is correctly and appropriately configured, such as a good cover photo, a great description […]

The Surprising Truth About Ranking on Tripadvisor

The Surprising Truth About Ranking on Tripadvisor

What's the secret to climbing the Tripadvisor rankings? How can you stay ahead of your competitors and increase your customer base? We dissected the Tripadvisor algorithm to better understand how it works and revealed it all in an incredible infographic. Did you find it interesting? Then download the infographic: The Surprising Truth About How to Climb the Tripadvisor Rankings […]

How to monitor your business's online reputation in 3 steps

How to monitor your business's online reputation in 3 steps

Managing your business's online reputation means positively influencing the conversation surrounding your brand, preventing content that harms your image, increasing brand awareness, and attracting more customers. Interested? In this post, we'll discuss how to build a strategy […]

Word of Mouth Marketing for Local Businesses: A Powerful Strategy

Word of Mouth Marketing for Local Businesses: A Powerful Strategy

Researchers found that a 10% increase in word-of-mouth (offline and online) translates into a 0.2 to 1.5% increase in sales. This is because 85% of people trust online reviews written by other consumers as much as they trust recommendations from personal contacts. Word-of-mouth marketing is an excellent, low-cost strategy […]

How do I know what my customer thinks of my company?

customer thinks of my company

As customers, we know very well which companies we trust and which we dislike. But when we're on the other side, it's often difficult to know for sure what our customers think of our brand, product, or service, right? But rest assured, with advances in technology and customer-centric strategies, […]

The Complete Guide to Responding to Online Reviews Masterfully

The Simple and Practical Guide to Responding to Reviews: Master this Practice

Online reviews are essential for business, and through customer feedback, any establishment can be digitally evaluated and classified as good, average, or poor. And of course, not only do you receive reviews and listen to customer feedback, you also need to respond to the people who took the time to provide feedback on your […]

Learn the best practices to maintain your company's reputation

Learn the best practices to maintain your company's reputation

Você RH Magazine published a special article on the importance of reputation for companies. The magazine states that "having public opinion on your side is key to surviving an unpredictable scenario." Harmo understands how vital it is for brands to maintain their reputation. And of course, when we see […]

15 Online Review Sites to Boost Your Reputation and Attract Customers

15 Online Review Sites You Need to Know Now to Attract More Customers

Imagine you're planning a celebration and want to ensure a great experience for everyone. When you search "all-you-can-eat pasta" on Google, you find a nearby restaurant that seems ideal. What's your next step? You'll likely check the reviews to understand the experience of previous guests. Online reviews are crucial […]