Customer Service: A Practical Guide on How to Do It Right
No one can deny that the public is one of the most important parts of a business, right? Companies develop solutions for them, and the business revolves around them. Therefore, it's essential to pay close attention to customer service. In times of such intense competition and high levels of […]
Customer Loyalty: You're Doing It Wrong! 4 Big Myths About Customer Loyalty
Stop trying to delight your customers—that's not how you'll win more loyal customers. This is a difficult and costly strategy for the company, and worse, it fails to proportionally increase customer loyalty. This is what Gartner, in partnership with CBE, states. We've been hearing for a long time […]
Customer Success: What is it and why adopt this strategy?
Customer experience, relationships, and good interactions are increasingly discussed topics in the business world. If you care about any of these, you've probably heard of Customer Success, right? Customer Success is a very important area within a company, after all, it's responsible for ensuring that interactions between […]
Online service: how to ensure quality and efficiency
There's no denying that customer service is one of a company's main assets and can even be a major differentiator in the market. Therefore, in such a technologically advanced age, those who offer excellent online customer service are ahead of the game, as we are more connected than ever. Serving the consumer well, […]
FAQ: definitive guide on how to develop it assertively
Your teams and support channels often receive the same types of questions, and you always need to answer the same questions, right? Having a FAQ page can go a long way toward mitigating this problem. This solution, which gathers answers to the most common customer questions, is often overlooked or not […]
Customer Relationship: What it is, tips and how to measure it
One of the most important characteristics a company must maintain is its customer relationship. Customers are a vital part of the business, and it's essential that they feel motivated and happy with the experiences they have when interacting with brands. In such a competitive market with so many options, getting ahead […]
